Makeup TOOLS & SERVICES Text A Beauty Advisor

What It Is: An ultra-light mineral sunscreen with broad-spectrum SPF 30 that hydrates, protects, and perfects skin, delivering everyday wear with little to no white cast. What It Does: Elevate your everyday SPF with undetectable protection. This ultra-light, never-greasy mineral formula blends Niacinamide, Bisabolol & Ginger Root Extract for soothing hydration and Zinc Oxide for invisible defense. Clinically proven to refine texture, even tone, and reveal radiant, healthier-looking skin instantly and over time*. Why You'll Love It: Ultra-light*, non-greasy mineral SPF 30 protects skin from UVA/UVB rays while delivering instant and over time hydration Powered by Niacinamide and clinically proven to brighten, smooth, and improve bare skin* Available in four flexible shades for a seamless finish with minimal white cast** Clinically Proven:* 25% immediate improvement in skin texture and clarity 25% improvement of bare skin immediately after application Immediately reduces redness by 30% and remains effective at 29% all day Visibly brightens skin by 30% immediately and 19% after two weeks Plumps skin by 19% instantly and 14% after two weeks 9% immediate improvement in fine lines and wrinkles 17% reduction of pores and 16% reduction of imperfections over two weeks 11% improvement in a more even skin tone after two weeks Consumer Tested:** 96% agree there is little to no white cast immediately after application 93% said product gives skin the perfect amount of radiance after two weeks of use 90% experienced healthier looking skin after 24 hours 90% said product is not greasy both instantly and over time 87% felt skin is softer and smoother after two weeks *Based on an independent clinical study **Based on an independent consumer study What Else You Need To Know: Dermatologist-tested Ophthalmologist-tested Non-comedogenic Fragrance- and silicone-free Clean, vegan and cruelty-free Suitable for all skin types-even sensitive

What It Is: A weightless skin tint stick boosts barrier strength, hydration & glow—clinically proven to smooth, soothe, and protect from environmental stressors* What It Does: A portable skin tint stick that glides on effortlessly to hydrate, smooth, and even tone. Clinically shown to reduce inflammation, fine lines, and redness while strengthening the skin barrier. Delivers natural glow and 24hr wear that resists sweat, water, and humidity- Why You'll Love It: Weightless, luminous skin tint that provides 24hr light, buildable coverage that is non-streaky and non-cakey** The Vitamin E + minerals-enhanced formula immediately improve skin's barrier strength by 13% and increases hydration by 48%* Portable stick visibly reduces inflammation, smooths skin and evens tone for healthier looking skin** 24hr non-cakey wear Sweat, humidity, water-proof Consumer Tested**: 90% agree this foundation visibly reduces appearance of inflammation after 1 week 96% agree skin feels more hydrated after 8hrs of wear 96% agree this product smooths skin’s texture immediately and after 1 week 93% agree this product evens tone immediately and after 1 week of use Clinically Proven*: 40% improvement in skin's hydration instantly + overtime 48% improvement in skin's hydration instantly 13% improvement in skin's barrier strength immediately or Boost skins barrier by 13% immediately31% improvement in skin's smoothness immediately Reduces the appearance of fine lines and wrinkles immediately + overtime Reduces look of redness and brightens skin by 18% over 1 week What Else You Need to Know: Non-Comedogenic Dermatologist-tested Suitable for all skin types and tones Safe for sensitive skin Cruelty-free Gluten-free Vegan *Based on an independent clinical study**Based on an independent consumer study

What It Is: A dewy, hydrating multi-use stick that delivers a no-fuss flush of color. Softer, smoother cheeks and lips—instantly and over time.* What It Does: Sheer, buildable color meets skincare in this lightweight, multi-tasking balm that melts into lips and cheeks for a natural-looking touch of color anytime, anywhere. Infused with acai palm, sucrose, and creamy waxes to hydrate and plump—delivering 71% smoother lips in one week.* Why You'll Love It: Hydrating cheek + lip stick that delivers long-lasting color and clinically proven softer, smoother skin instantly and over time* Infused with Acai Palm to boost skin hydration and barrier function, plus creamy waxes + sucrose for seamless blendability Compact, multi-use stick perfect for on-the-go touchups and a dewy, never oily, finish** Clinical:* 71% smoother lips in one week Improves skin hydration within 8 hours Visibly enhances skin smoothness and elasticity in one week Immediate improvement in lip texture and smoothness following application Consumer Tested:** 93% experienced a dewy finish without feeling oily 90% agree their cheeks and lips appeared hydrated immediately after use 87% said product gives skin a healthy glow instantly and over time 83% agree their skin feels smoother instantly and over time Blends seamlessly onto cheeks and lips *Based on an independent clinical study **Based on an independent consumer study

Free of: Cruelty Free, Vegan, Paraben-Free, Formulated Without Gluten, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free What it is: An innovative clean blush + bronzer hybrid that combines the rosiness of a blush with the sun-kissed glow of a bronzer — in just one step. What it does: Talc-free formula combines the glow of a bronzing powder with the flush of blush in one step Smooths and minimizes the look of imperfections Blush + bronzer hybrid features a silky texture that blends seamlessly and builds color effortlessly Leaves a luminous finish that mimics your skin’s natural radiance after a day in the sun Consumer Tested: 97% said it feels smooth and weightless on skin* 83% said their skin had a healthy glow*  *Based on a 1-week clinical study with 30 people. Why you'll love it: Buildable rosy-bronze shades designed to flatter all skin tones Silky texture blends seamlessly into skin Smooths the look of skin imperfections All-day wear Dermatologist-tested Cruelty-free Vegan Clean — talc-free + free of gluten, synthetic fragrance, PEGs and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U.

What it is: The #1 Matte Tinted Moisturizer* now in an oil-free, natural matte finish. Shake well for blurred, even skin, perfect for oily and combination skin. What it does: Instantly delivers a natural matte finish for up to 12 hours of oil-control** Builds from sheer to light coverage for a natural matte finish Clinically proven to improve skin texture by 36% in 1 week!** Protects against the sun damage with mineral-based SPF 30 Perfect for oily and combination skin types, as well as sensitive, acne prone skin Visibly evens skin tone and blurs imperfections Available in 20 inclusive shades – the same 20 shades as best-selling Complexion Rescue Tinted Moisturizer Consumer Tested: Clinically proven to instantly control oil for up to 12 hours** Clinically proven to instantly reduce shine by 67%** Clinically proven to instantly minimize oil breakthrough by 33%** Blurs the look of imperfections, pores, blemishes and redness*** Why You'll Love It: #1 Matte Tinted Moisturizer* Oil-free tinted moisturizer Mineral-based UVA/UVB sun protection Over 95% naturally derived ingredients Dermatologist-tested Hypoallergenic Non-comedogenic Vegan Cruelty-free Clean —synthetic fragrance-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance PEGs and more Free of: Cruelty-Free, Vegan, Paraben-Free, Formulated Without Gluten, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free, Formulated Without Tree Nuts, Recyclable Packaging *Source: Circana, LLC, US Prestige Beauty Total Department/Specialty, Makeup Tinted Moisturizer by Product, Makeup Finish: Matte, May 2024 – April 2025 **based on a clinical study of 34 panelists. Results may vary ***based on a consumer test of 36 people

Free of: Cyclic Silicone-free, Fragrance-free, Chemical screen-free, Oil-free, Gluten-free What it is: A clean, skin-improving 24HR foundation that provides an undetectable, full coverage matte finish and ultra-comfort wear. Available in 40 shades. What it does: BAREPRO® 24HR Wear liquid foundation is a unique formula saturated with skin tone mimicking pigments, oil absorbing minerals, and skin-loving ingredients to provide breathable, undetectable, stay-true coverage. 24HR matte wear** + 24HR comfort* Formulated with brightening upcycled Pomegranate Peel Extract and Mineral-based Powders to even skin’s tone in 7 days.* Weightless on the skin, with no white cast, it contains Zinc Oxide to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad spectrum SPF 20. Non-comedogenic & Vegan Consumer tested: Clinically shown to even skin tone in 7 days* Clinically shown to improve skin’s texture overtime (7 days/1 week)* Delivers 24HR full coverage, comfortable matte finish** Sweat, heat, humidity, water, transfer, smudge proof** Protects against UVA/UVB rays with broad spectrum mineral SPF 20 Ideal for all skin types - even the most sensitive Fully curbside recyclable glass bottle. Just twist off the pump and rinse out the bottle when empty. 100% FSC certified carton *Based on a clinical test by an independent lab **Based on a consumer test

What it is: The #1 tinted moisturizer in the U.S*. This 3-in-1 multi-tasker is a moisturizer, skin tint and SPF 30, with Hyaluronic Acid to boost hydration for a dewy, healthy-looking glow. Perfect for dry and combo skin.   *Source: Circana, LLC, US Prestige Beauty Total Department/Specialty, Makeup Tinted Moisturizer by Product, Dollar & Unit Sales, February 2024 – January 2025 What it does: Provides 24-hour hydration Builds from sheer to light coverage, creating a dewy, healthy-looking glow Visibly evens skin tone and blurs imperfections Protects with broad spectrum mineral-based SPF 30 Perfect for dry and combo skin Consumer tested: Proven to boost skin’s hydration by 215% in just 1 week** Provides 24-hour hydration^ Why you'll love it: Oil-free tinted moisturizer Mineral-based UVA/UVB sun protection 98% naturally derived ingredients Dermatologist-tested Hypoallergenic Non-comedogenic Vegan Cruelty-free Clean —synthetic fragrance-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance PEGs and more Free of: Paraben Free, Cruelty Free, Vegan, Gluten Free, Synthetic Fragrance Free, Talc Free, PEG Free, SLS Free *Source: Circana, LLC, US Prestige Beauty Total Department/Specialty, Makeup Tinted Moisturizer by Product, Dollar & Unit Sales, February 2024 – January 2025 **Based on average results from an independent U.S. clinical study of 62 people.^Based on a clinical study of 36 people.

Free of: Cruelty-Free, Vegan, Gluten-Free, Paraben-Free, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free, Tree Nut-Free What it is: An ultra-silky, talc-free powder blush that builds and blends seamlessly, gives skin a diffused, soft-focus finish—and wears all day. What it does: Delivers a healthy wash of color with no harsh edges Smooths the look of pores and imperfections Provides all-day wear Diffuses light for a soft-focus effect Provides buildable, sheer to medium color and a natural soft-matte finish Applies seamlessly with a silky, creamy feel Consumer tested: 100% agreed it was easy to apply and blend* 100% agreed it feels weightless on skin* 100% agreed it gave a healthy-looking glow to skin* *Based on a consumer study of 30 people. Why you'll love it: Available in a range of flattering shades designed for all skin tones Light-reflecting mineral pearls create a brightened, blurred effect Dermatologist-tested Hypoallergenic Cruelty-free Vegan Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more

What It Is: Powered by an exclusive Mineral Herb Complex with Niacinamide, this lightweight serum helps to strengthen skin barrier and reduce visible signs of aging*. What It Does: Clinically proven to combat the signs of aging this non-sticky serum nourishes the skin, boosting hydration instantly and overtime, while maximizing your skin's barrier repair ability to renew and maintain your youthful look and feel*. Clinically proven*: Boost hydration and strengthens skins barrier instantly and over time 100% Showed reduced fine lines & wrinkles after four weeks Clinically proven to improve skin texture by 28%* in 4 weeks Clinically proven to calm skin and reduce redness by 29% Clinically proven to plump skin by 22% in 4 weeks Clinically proven to reduce (the appearance of) fine lines and wrinkles by 21% in 4 weeks Clinically proven to strengthen skin barrier by 16%* in 4 weeks Consumer Tested**: 93% of users said their skin felt instantly soothed 93% of users said their skin appeared instantly smooth 90% of users said their skin felt instantly nourished What Else You Need to Know: Clean —gluten-free + formulated without synthetic fragrance, PEGs and more Dermatologist-tested Suitable for all skin types and tones Safe for sensitive skin Cruelty-free Vegan *Based on an independent clinical study **Based on an independent consumer study

What It Is: A crease-proof, talc-free, natural matte, full coverage foundation that provides 24 hours of weightless wear and all-day oil control. What It Does: A transfer-proof pressed powder foundation that is proven to reduce visible pores and texture in 4 weeks. This longwearing pressed powder foundation won't transfer and is sweat-, humidity-, and water-proof with no flashback. Proven Results: 24hr weightless wear and all-day oil control *  Proven to reduce visible pores and texture in 4 weeks** Crease-proof, transfer-proof, talc-free** Clinical: All-day oil & shine control ** Skin-improving formula reduces pores by 12% after 4 weeks ** Reduction in dark spots/ hyperpigmentation in 4 weeks** Visibly smoother skin texture in 4 weeks** Longwearing pressed powder foundation that won't transfer* Sweat-, humidity- and water-proof** No photo flashback​** Consumer: 80% of users agree this powder has 24hrs of ultra-comfortable wear 91% said skin felt nourished throughout the day* 90% said it evens out skin tone after 4 weeks of use* Ideal for all skin types ** Does not clog pores. Non-acnegenic. Non-comedogenic. Dermatologist-tested. ** Why You'll Love It: Can be applied wet or dry Includes an application sponge for on-the-go use 24HR longwear Sweat-resistant Humidity-resistant Transfer-resistant Dermatologist-tested Hypoallergenic Non-comedogenic Non-acnegenic Cruelty-free Vegan Clean — talc-free + formulated without parabens, formaldehyde, synthetic fragrance, gluten and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U. *Based on an independent consumer study**Based on an independent clinical study

Free of: Paraben Free, Cruelty Free, Talc Free, Gluten Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: Add a touch of warm radiance to your complexion. This talc-free loose powder bronzer is made with just 6 natural mineral ingredients. What it does: Blendable formula provides a healthy, natural-looking glow Versatile shade flatters all skin tones Provides a terracotta bronze glow—ideal for medium to deep skin tones Why you'll love it: Made with just 6 natural mineral ingredients Dermatologist-tested Cruelty-free Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U.

What It Is: An ultra-rich cream formulated with Mineral Herb Complex, Shea Butter, and Ceramides that deeply hydrates, smooths, and strengthens the skin barrier*. What It Does: Clinically proven to instantly and over time improve hydration in 100% of users*, this buttery-rich cream locks in moisture, restoring softness and suppleness to your skin*. Use as the final touch for a healthy, radiant glow* in your skincare routine. Clinically Proven*: Boosts hydration instantly and over time 100% of panelists showed improvement in hydration* Clinically proven to immediately boost hydration by 267% instantly Clinically proven to reduce signs of aging and fine lines & wrinkles instantly and overtime Clinically proven to help improve skin texture by 29% after four weeks Clinically proven to improve skin barrier by 23% after four weeks Clinically proven to plump skin by 24% after four weeks  Consumer Tested**: 96% said their skin felt softer and looked smoother 93% said their skin felt happier 93% said their skin felt smoother and was more supple 80% said their skin looked calmer  What Else You Need To Know: Clean —gluten-free + formulated without synthetic fragrance, PEGs and more  Dermatologist-tested Suitable for all skin types and tones Safe for sensitive skin Cruelty-free Vegan *Based on an independent clinical study**Based on an independent consumer study after four weeks    

Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: Made with 7 clean, vegan ingredients, this lightweight, talc-free matte foundation provides sheer-to-full coverage and promotes clearer, healthier-looking skin over time. What it does: Provides all-day coverage with a matte finish Reduces shine and absorbs excess oil Minimizes the look of pores and imperfections Promotes clearer, healthier-looking skin over time Won’t clog pores, cause breakouts or settle into fine lines Consumer tested: Based on a 19-day consumer study of 90 people: 87% saw a reduction in the look of pores 84% agreed it improved the appearance of their skin Based on a 6-week clinical study of 30 people: Clinically shown to absorb excess oil and reduce shine Promotes clearer, healthier-looking skin over time Why you'll love it: Formulated without any unnecessary additives, binders, fillers or talc Mineral-based SPF 15 sun protection against UVA and UVB rays Buildable sheer-to-full coverage All-day wear Dermatologist-tested Hypoallergenic Non-comedogenic Non-acnegenic Vegan Cruelty-free Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U.

What it is: Specifically engineered to hold loose powder foundation like water in a sponge, the patent-pending Beautiful Finishing Brush features a skirted silhouette with a rounded center that provides impeccable, even coverage. Designed to fit perfectly into the lids of our award-winning ORIGINAL and MATTE Foundation pots, and to be used with the Swirl, Tap, Buff application method, this makeup brush captures and contains more product with less effort, giving you a fast, flawless finish. Incredibly soft to the touch, this unique-looking makeup brush is made with luxurious synthetic fibers that stay intact with its included clear plastic sleeve. The elongated fibers on the outside and the convex dome center are designed to hold loose minerals to provide even, sheer-to-full coverage and reduce makeup application time. Why you'll love it: Distinctive makeup brush design is precisely sized to fit in the ORIGINAL and MATTE Foundation pot lids Foundation brush provides buildable, sheer-to-full coverage Ultra-soft synthetic fibers and unique convex center hold loose powder like water to a sponge Delivers fast and even coverage, reducing application time Vegan and Cruelty Free

A weightless, talc-free loose setting powder that sets makeup and extends wear while blurring the appearance of pores and fine lines, for a soft-focus finish with no flashback. What it does: Sets makeup and extends wear Minimizes the look of pores and fine lines Absorbs excess oil Delivers a naturally airbrushed finish Pairs well with all bareMinerals foundations Why you'll love it: Filtered, soft-focus finish No flashback in photos Available in 2 shades: Original Translucent and Tinted Tan Deep Dermatologist-tested Hypoallergenic Non-comedogenic Cruelty-free Vegan Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free

Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: Made with just 5 mineral-based ingredients, this clean, vegan formula effortlessly conceals imperfections, redness and blemishes with a weightless, no-makeup feel. What it does: Provides lightweight coverage with a natural-looking finish Protects the skin with broad spectrum SPF 20 Consumer tested: Clinically shown to reduce the appearance of pores over time* Clinically shown to reduce the appearance of oil instantly* 91% agreed skin felt comfortable while wearing this product** 92% agreed it felt breathable on skin** *Based on a 4-week Canadian study of 40 people. **Tinted: Based on an independent 1-week study of 114 people. Translucent: Based on an independent 1-week study of 56 people. Why you'll love it: Formulated with just 5 natural mineral ingredients Available in 4 shades Mineral-based SPF 20 protects from UVA and UVB rays Dermatologist-tested Non-comedogenic Vegan Cruelty-free Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U.

What It Is: This clean, mineral powered primer extends makeup wear for 24hrs with a soft-focused, breathable matte finish that smooths and controls shine.* What It Does: The Original Prime Time Primer is back, for real—24hr makeup extension and oil control.*  This clean, mattifying formula smooths texture, blurs pores, and nourishes skin with antioxidant-rich vitamins C+E and mineral-rich sea water for a healthier-looking complexion. Proven Results: The 24hr makeup extending and mattifying primer you love is back for real* Clean, silky gel formula glides on seamlessly,* to prep skin for makeup Mineral powered, breathable **, oil-controlling formula* smooths skin instantly** and overtime*** Clinical Claims*: 24hr extended makeup wear & oil control 27% smoother skin after 4 weeks of use 23% reduction in pores after 4 weeks of use 21% improvement in look of bare skin immediately and 15% improvement after 4 weeks of use Crease-proof, sweat-proof, humidity-proof, and waterproof Consumer Claims: 100% agree it smooths skin instantly** 95% agree it improves the appearance of skin texture  overtime*** 96% agree it soothes and nourishes skin over time*** 90% agree it helps control shine over time*** 91% saw immediate pore improvement*** Consumers agreed it offers comfortable wear, layers well under makeup, and doesn’t pill ** *based on an independent clinical test of 30 panelists** based on an independent consumer test of 30 panelists*** based on an independent consumer test of 30 panelists using foundation+ primer

What it is: Made with 5 clean, vegan ingredients, this lightweight, talc-free mineral foundation provides sheer-to-full coverage and promotes clearer, healthier-looking skin over time. What it does: Provides all-day coverage with a naturally luminous finish Minimizes the look of pores and imperfections Promotes clearer, healthier-looking skin over time Won’t clog pores, cause breakouts or settle into fine lines Consumer tested: Based on a 1-week consumer study of 106 people: 95% agreed it reduced the appearance of flaws and imperfections 99% agreed it doesn’t dry out their skin Based on a 6-week clinical study of 29 people: People saw a 46% increase in clearer-looking skin Promotes clearer, healthier-looking skin over time Why you'll love it: Formulated without any unnecessary additives, binders, fillers or talc Mineral-based SPF 15 sun protection against UVA and UVB rays Buildable sheer-to-full coverage All-day wear Dermatologist-tested Hypoallergenic Non-comedogenic Vegan Cruelty-free Clean — talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more At bareMinerals, we have restricted over 2,500 ingredients, including the 1,400+ banned in the E.U. Awards: Allure Readers’ Choice Award – Best Loose Powder Foundation (2024)  Allure Readers’ Choice Award – Best Loose Powder Foundation (2023)  Allure Reader’s Choice Awards (2022) Allure Reader’s Choice Awards – Best Clean Foundation (2021)

Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: This vegan mascara infused with plant-based lash serum lengthens, lifts and defines, while strengthening and enhancing for visibly longer, healthier lashes over time. What it does: Unique patent-pending paddle brush instantly lengthens, lifts and defines lashes Infused with plant-based serum, powered by Red Clover Flower and peptides, for powerful strengthening benefits Proven to strengthen and enhance for visibly longer, healthier lashes over time Consumer tested: Clinically shown to deliver up to 65% fuller-looking lashes and up to 39% longer-looking lashes in 8 weeks* 100% felt their lashes were stronger with less fallout** 100% felt their lashes were dramatically longer, instantly and after 8 weeks** *Based on an 8-week clinical study with 30 people. Results may vary. **Based on an 8-week consumer perception study with 30 people. Why you'll love it: Long-wearing Smudge-proof Flake-proof Clump-proof Ophthalmologist-tested Safe for contact lens wearers Washes off easily with makeup remover Cruelty-free Vegan Clean —gluten-free + formulated without synthetic fragrance, PEGs and more Awards: SELF Healthy Beauty Awards (2021)